Watamu Taxi needed a site that books airport transfers, hotel pickups, local rides and tours around Watamu — for travellers who are often deciding on arrival and need the price and the availability in one screen.
- Client
- Watamu Taxi
- Industry
- Travel & tourism
- Scope
- Website design, build and booking flow
- Year
- 2025
Results
How we got there.
- Website design
- Development
- Booking flow
- SEO groundwork
Booking before browsing
The page opens on the booking form, not on a hero paragraph about comfort and reliability. Watamu traffic is overwhelmingly people who have already landed or are about to — they are not evaluating a brand, they are solving a journey in the next hour. Anything that sits between arriving on the page and stating where you need to go is in the way.
Four services, because they are four different journeys
Airport transfers, hotel transfers, local rides and day tours have different prices, different durations and different people booking them. Splitting them out lets a traveller self-select in one glance instead of reading a paragraph that tries to cover all four, and it lets each one carry the detail that matters to it.
WhatsApp everywhere, because that is where it closes
The form captures the structured booking. WhatsApp catches the traveller with a question about a car seat, a 5am pickup or luggage — the ones who would otherwise close the tab rather than fill anything in. It appears beside every booking prompt on the page rather than hidden in a contact section.
Most of our projects start with a call where we say what we would do differently. That call is free and there is no deck.